Network & Workshops
The aim of this Professional Seminar & Networking Activity is sharing with different professionals about how the engineering industry and risk management capabilities can help companies to make informed decisions, and consequently, enhance the business potential of the Humber Region.
This event offers a straightforward and practical approach to analyse different lenses of pricing strategy and challenges of an effective pricing decision-making process under risk and uncertainty. Prices affect how companies generate resources and sustainable value. Consequently, this workshop goes beyond the functional or utilitarian values of a product or service, allowing to demonstrate how to implement some pricing strategies.